Layout in Advertising : 1st Edition – Dwiggins


Shipping to United States: $10.00

For your consideration, at the first edition of the seminal "Layout in Advertising."

Written and illustrated by author, type designer, illustrator, book and binding designer, and marionette maker William Addison Dwiggins in 1928, and published by Harper Brothers.

This book was peerless at the time of its writing. Dwiggins was peerless as a multi-faceted artist and craftsman. He combined a keen intellect with a sharp sense of humor, and a practitioner's ability to convey the details of process in a clean and concise way. This book is the fruit of his genius.

A very good copy, the corners are bumped with some loss to the printed patterned paper over boards. The spine is in good condition, if sunned and faded. Unlike the revised second edition, the first edition was not issued in a dust jacket, and suffers for that. Still, for a 93 year old book, it's as good a copy as is currently available on line.

The interior is clean and bright. No previous owner's marks, the one defect is that the rear hinge has split, but has not begun to separate.

The Harper & Brother copyright page code is I-C indicating this copy was printed in September 1928. While that code doesn't indicate which printing, it's quite possible that this is a first printing.

Compare with other copies currently available on line, then come back and place your order knowing that you're supporting a working letterpress craftsman.

As always, excess postage is promptly refunded.

Your patronage allows me to continue to practice the letterpress craft using traditional methods.

Shipping from United States

Processing time

3-5 business days

Estimated shipping times

  • North America : 3 - 5 business days

I'll do my best to meet these shipping estimates, but can't guarantee them. Actual delivery time will depend on the shipping method you choose.

Customs and import taxes

Buyers are responsible for any customs and import taxes that may apply. I'm not responsible for delays due to customs.

Payment Options

Secure options
  • Accepts Etsy gift cards

Returns & Exchanges

I gladly accept exchanges

Just contact me within: 7 days of delivery

Ship items back to me within: 14 days of delivery

I don't accept returns or cancellations

But please contact me if you have any problems with your order.

The following items can't be returned or exchanged

Because of the nature of these items, unless they arrive damaged or defective, I can't accept returns for:

  • Custom or personalized orders
  • Perishable products (like food or flowers)
  • Digital downloads
  • Intimate items (for health/hygiene reasons)
  • Items on sale

Conditions of return

Buyers are responsible for return shipping costs. If the item is not returned in its original condition, the buyer is responsible for any loss in value.

Legal imprint